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Parallel Style: Part One

As we’ve just opened our new flagship store on St. Stephen’s Green, we’ve been spending lots more time in Dublin.


The Irish capital is a city of dazzling parallels, invigorating dualities that make it one of the most inspirational cultural hubs in Western Europe today. The city and this sense of duality was the inspiration behind our new film, ‘Parallels’ which explores two sides of this multi-faceted city and the life of a man who might inhabit both of them….



It’s appropriate, then, that we ensure you’re sartorially equipped for your next visit, whichever side of the city you’re experiencing, so here’s our guide to turning heads in 'Uptown Dublin' this Autumn/Winter.


Business Casual       

With its “Silicone Docks” and bustling financial district, Dublin is fast becoming one of Europe’s most progressive, forward-thinking business centres. Bridge the gap between new media-style dress-down and corporate formality with an outfit that blends both worlds. Offset a pair of on-trend double-pleat trousers – a key item this season – with a classically elegant wool-rich overcoat to create a timeless look, topped off with a half-zip merino wool blend sweater to stave off the chillier temperatures that await us over the coming months.


 men's knitwear overcoat



Boardroom Ready

Fortune favours the bold, in life as in business and this Puppystooth three piece suit in a subtle shade of teal blue is ideal for that all important pitch or critical client meeting. Combine with a geometric silk tie, a slim-fit shirt and a pair of classic oxford shoes to create a look that tips its hat to menswear conventions without surrendering to them entirely.  


 business suits for men



Suave Eveningwear

If you plan to fraternise with the great and the good of the Irish capital, whiling away your evenings at upmarket haunts like The Marker Hotel and Forest Avenue, we advise that you keep an exceptional, statement-worthy suit handy for those occasions which might require a little more than a nice t-shirt and jeans combination.


 mens tux navy tuxedo



As we plunge into party season, don’t leave for Dublin without your most urbane outfit in your suitcase; we suggest this slim-cut dinner suit in midnight blue, with dark satin lapels for maximum sophistication. Add a geometric-patterned microfibre tie and a slim-fit cotton shirt, and you’ll be the darling of Dublin’s social elite in no time.


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